Features

For a country, being ready to face an infectious disease outbreak requires, among other things, the capability to reach and involve all the components of the society. Especially those that are more exposed to health threats due to low quality housing, poor nutrition, lack of parental education and weak links to health services, as it happened in the 2010 measles epidemic in Bulgaria, where 90% of recorded cases occurred within the so-called Roma community.

Communication is not merely a matter of passing information from one person to another. Just as important as the message itself is how the message is formulated, and who are the parties involved.  This is particularly true in case of an infectious diseases outbreak, when proper risk communication can really make the difference in terms of number of lives saved.

The report published in March 2015 by Medecins sans frontières speaks out clearly against the “global coalition of inaction” and the “vacuum of leadership” in the Ebola crisis in West Africa. Those who were struggling in the field against a huge and out-of-control emergency, without the necessary resources, list the main causes of such a situation: lack of political will, inexperience, and, sometimes, simply fear.

The beginning of the European Immunization Week, which will be followed in a few days by the World Immunization Week, is a perfect chance to remind the importance of vaccination and immunization programme. Among the several initiatives to keep the attention high on such a topic, one involved even the Lego group. Lego ideas is a website developed by the famous Danish toy company where fans may share ideas and proposals for new Lego set. The website allows everyone to post an idea and to gather support.