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communication strategies

Pathos, logos and ethos in health communication

Tuesday, September 12, 2017 - 09:10

The debate on how to address the spread of incorrect information about vaccines and science in general, as never before, is affecting the main stakeholders in health and scientific communication.
Current vaccination campaigns aimed to address vaccine hesitancy do not work or do not work enough.

Target: 
Government and Public Health, Healthcare Professionals
Topic: 
Media, Prevention, Social Media, Stakeholders
Tags: 
public health communication, risk communication, communication strategies

Debunking in a world of tribes

Zollo F, Bessi A, Del Vicario M, Scala A, Caldarelli G, Shekhtman L, et al. PLoS One. 2017 Jul 24;12(7):e0181821.

Target: 
Decision Makers, Government and Public Health, Healthcare Professionals
Topic: 
Social Media, Stakeholders
Tags: 
Social media, misinformation spreading, communication strategies, Debunking campaigns, confirmation bias, echo chambers

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ASSET

Action plan on Science in Society related issues in Epidemics and Total pandemics
European Commission
This project has received funding from the European Union’s Seventh Framework Programme for research, technological development and demonstration under grant agreement no 612236.
Source URL: http://www.asset-scienceinsociety.eu/tags/communication-strategies